Most Popular Brands

The 20 most listed watch brands across enthusiast forums and marketplaces. Each brand page includes popular models, median prices, and active listings from sellers worldwide.

Featured All Brands

#1

Seiko Japan · Est. 1881

$325 Avg. Listing Price $199 – $588

579 models 11,681 listings
#2

Rolex Switzerland · Est. 1905

$10,637 Avg. Listing Price $7,250 – $14,999

547 models 11,381 listings
#3

Omega Switzerland · Est. 1848

$3,467 Avg. Listing Price $1,699 – $5,192

212 models 9,270 listings
#4

Tudor Switzerland · Est. 1946

$3,100 Avg. Listing Price $2,500 – $3,799

112 models 6,279 listings
#5

Breitling Switzerland · Est. 1884

$3,200 Avg. Listing Price $2,300 – $4,308

111 models 2,131 listings
#6

Grand Seiko Japan · Est. 1960

$3,450 Avg. Listing Price $2,100 – $4,950

321 models 2,081 listings
#7

Casio Japan · Est. 1946

$135 Avg. Listing Price $80 – $250

62 models 1,832 listings
#8

Cartier France · Est. 1847

$3,800 Avg. Listing Price $2,476 – $5,995

53 models 1,807 listings
#9

Citizen Japan · Est. 1930

$225 Avg. Listing Price $150 – $325

72 models 1,723 listings
#10

Panerai Italy · Est. 1860

$5,097 Avg. Listing Price $4,250 – $6,486

31 models 1,675 listings
#11

Longines Switzerland · Est. 1832

$1,295 Avg. Listing Price $650 – $1,850

71 models 1,673 listings
#12

IWC Switzerland · Est. 1868

$4,396 Avg. Listing Price $3,300 – $5,700

124 models 1,565 listings
#13

Hamilton United States · Est. 1892

$499 Avg. Listing Price $353 – $650

98 models 1,475 listings
#14

Oris Switzerland · Est. 1906

$1,100 Avg. Listing Price $875 – $1,492

63 models 1,426 listings
#15

Tag Heuer Switzerland · Est. 1860

$1,275 Avg. Listing Price $699 – $2,350

59 models 1,355 listings
#16

Tissot Switzerland · Est. 1853

$400 Avg. Listing Price $279 – $500

57 models 1,173 listings
#17

Christopher Ward United Kingdom · Est. 2004

$876 Avg. Listing Price $757 – $1,025

44 models 1,161 listings
#18

Sinn Germany · Est. 1961

$1,600 Avg. Listing Price $1,200 – $2,300

91 models 928 listings
#19

Audemars Piguet Switzerland · Est. 1875

$27,000 Avg. Listing Price $19,557 – $39,850

44 models 827 listings
#20

Zenith Switzerland · Est. 1865

$5,675 Avg. Listing Price $3,301 – $7,537

40 models 787 listings